New Ray-Ban Prescription Lenses. Truly yours

August 11, 2017

New Ray-Ban Prescription Lenses. Truly yours

PIONEERING STYLE MEETS PIONEERING TECHNOLOGY WITH NEW RAY-BAN PRESCRIPTION LENSES

Marrying innovative lens technology with frame design has been the core of the Ray-Ban brand for decades. In 2017, Ray-Ban is going one step further, offering lenses that allow Ray-Ban lovers to combine the style they love with the prescription they need. Launching first in Italy and globally by the end of 2017, prescription lenses are a natural extension of the brand. Each pair of Ray-Bans can now be made unique to its owner.

Thanks to the highest technologies and quality control Ray-Ban doesn't only ensure your favourite frames are perfectly fitted with our authentic prescription lenses; they also adapt your prescription to the frame you chose. Through a tolerance control, which is carried out through every step, Ray-Ban makes sure your vision correction needs are seamlessly married to the Ray-Ban designs you like the most.

Pioneering Lens Technology

Ray-Ban's new lenses guarantee better vision, thanks to Digital Surface Technology (DST). This pioneering process has enabled Ray-Ban to create certified high-quality lenses that push the boundaries of optics technology. Digitally built lenses are tailor-made to your specific vision correction requirements, providing clearer vision and alleviating eye strain.

A Perfect Pairing

No one knows Ray-Ban frames like Ray-Ban. With decades of lens manufacturing expertise, they have fine-tuned the fitting process so that each lens is cut to perfectly to fit its frame. 

Style Without Compromise

The new prescription glasses look identical to the classics. From the iconic Ray-Ban Wayfarers to the newest designs, each is completely adaptable to the wearer’s visual needs. Ray-Ban knows you love the wide variety of lens colours they offer: with this new Ray-Ban service you can combine prescriptions seamlessly with your signature style. With colours ranging from standard g-15 to ash and gradients, each pair of prescription Ray-Bans is completely authentic to the original designs.

Made by Ray-Ban

No pair of Ray-Ban’s would be complete without our unique stamp of authenticity. Just like Ray-Ban’s regular lenses, prescription lenses feature the Ray-Ban logo in the corner of the right lens, with the Ray-Ban initials engraved on the left.